From Victorian visiting card to vCard: The evolution of a communicative genre

B Cronin, Yvonne Rogers
in Journal of Information Science, Journal article


There is some dispute as to the origins of the visiting card, but by the eighteenth century it is in fairly widespread use among certain strata of society. A century later, the visiting card became an indispensable accoutrement of the socially aware lady or gentleman, from the salons of Paris to the drawing rooms of Boston. Thus, an elaborate web of rules and conventions developed around the visiting card and its use, and both sender and receiver understood the governing etiquette.